Senior Product Marketing

As Senior Product Marketing at SASOM, you'll be the bridge between our product and marketing teams. You'll develop go-to-market strategies for new features, craft compelling product narratives, and ensure our marketplace resonates with buyers and sellers. This role is ideal for someone who understands both technology and consumer marketing.

- Develop go-to-market strategies for product launches - Create compelling product messaging and positioning - Conduct market research and competitive analysis - Collaborate with product team on feature prioritization - Create sales enablement and marketing materials - Drive adoption of new features through targeted campaigns - Analyze user feedback and translate into product insights - Work with content team on product storytelling - Support PR and communications on product announcements - Measure and report on product marketing effectiveness

- 4+ years of product marketing experience - Experience in tech, e-commerce, or marketplace companies - Strong understanding of product development processes - Excellent written and verbal communication skills - Data-driven with strong analytical abilities - Experience with positioning and messaging frameworks - Ability to work cross-functionally with multiple teams - Understanding of the Thai consumer market - Fluent in Thai and English - Passion for sneakers or luxury goods is a plus

- Competitive salary with bonus - Health insurance - Flexible work arrangements - Staff discount on SASOM products - Direct impact on product direction - Career growth opportunities